Friday, July 16, 2010


Kelly Ripa and Electrolux are joining forces once again to celebrate the launch of Electrolux Appliance's new stand-alone refrigerator and freezer - that's right, the familiar duo has split up. And to sweeten the celebration, they're bringing in the "Emperor of Ice Cream" Stephen Bruce, owner and founder of Serendipity 3, the landmark New York City restaurant and dessert spot, into the mix.

Kelly and Bruce teamed up earlier today to make banana splits for a cause.  And now we want you to dig in, with your virtual spoon! Starting today, at, you can build your ultimate banana split using virtual ingredients from classic whipped cream to caramel sauce to rainbow sprinkles. For each "split", Electrolux will donate $1 to the Ovarian Cancer Research Fund as part of its $750,000 commitment to help fight ovarian cancer.    

As usual, Electrolux and Kelly find new and fun ways to say thank you to those who support this great cause. Everyone who logs on to the site and builds a split will be automatically entered for a chance to win the daily prize - $50 towards sweet summer treats - and the grand prize:  the new stand-alone refrigerator and freezer from Electrolux. 
I received a $25 Amercian Express gift card from MomSelect for posting about this campaign, and I have another gift card to give to one lucky reader. Go make a banana split for a cause then leave a message below telling me something you liked about the site.  I must have a way to contact you.  Giveaway runs from July 17, 2010 - July 24, 2010. This giveaway is open to US Residents only, 18 years and above. 1 winner will be chosen with the random generator on July 25, 2010 at 5pm Central time. Good luck!

The winner picked from random is ....... J Blanton! Sending you an e-mail. Congratulations!


  1. I like the fact that every time I create a banana split electrolux donates $1 ovarian cancer research fund

  2. I love that you can find out more about wha kitchen item your interested in by clicking on the item your interesed in.

    betsy_349 (at) hotmail (dot) com

  3. I made a split with a green bowl, 3 scoops of strawberry ice cream, caramel topping, nuts, whipped cream, and cherries.

    What I like about the site is how easy and fun it is to build a virtual banana split!

    mami2jcn at gmail dot com

  4. I love the Kelly's Cakery part of the site...what a great idea!

  5. i made a split with choclate ice cream, chocolate syrup, sprinkles

    hockiemack at

  6. The layout is very sleek and I like that the site is so user friendly

  7. I like that you can design cakes too!
    katiekarr at gmail dot com

  8. My split is made in a blue bowl with one scoop each of strawberry & chocolate ice cream, caramel topping, nuts, whipped cream, cherries and sparkler for the wow factor!

    What I like about the site is that it funds the ovarian cancer research $1 each time a virtual banana split is made.

    lyndadawinda1074 at yahoo dot com

  9. I like the Electrolux has committed to donate $750,000 to Ovarian Cancer Research. They're on Twitter and Facebook, too.


  10. I like you can also make a cake and they will donate!


  11. I like how creative and fun it was to make a split, now I want one for real :) vanilla ice cream, carmal, choc sprinkles whip cream yummy. I also like they are donating $1 to ovarian cancer.

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  13. Electrolux has committed to donate $750,000 to this worthy cause -this is what I like-I had a friend who died from ovarian cancer.

    I made a banana split in blue bowl, vanilla ice cream, hot fudge sauce, nuts, whipped cream


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